Blog

SEM Search Engine Marketing training in BTM-Koramangala-Jayanagar Bangalore

Search Engine Marketing

SEM Search Engine Marketing training in BTM-Koramangala-Jayanagar Bangalore

SEM Search Engine Marketing training in BTM- Koramangala- Jayanagar Bangalore Online-Classroom

search engine marketing training is designed for website owners and professionals in marketing agencies or corporate marketing departments who want to enhance their skills in the high-demand, high-reward fields of search engine optimization and pay-per-click advertising. This course is ideal for SEO managers and executives, content writers, and account managers. PPC campaign managers and supporting team members will also benefit, as will CMOs, webmasters, media buyers, brand managers, and entrepreneurs.

Call us @ +91 96113 61147‬, +91 9611303057

What You’ll Learn

  • Introduction to SEM-Search Engine Marketing
  • Introduction to various online revenue models
  • Introduction to digital marketing
  • Understanding of online ecosystem
  • Basic understanding of website structure :
  • PHP, .Net, CSS, Url, Links, Content, UGC, web hosting, servers, secured network, User data, etc.
  • Online marketing fundamentals:

SEO Architecture

  • Essential technology fundamentals
  • Key navigation and linking principles
  • Sitemap best practices
  • Putting the crawling tool to work for you
  • Google webmaster tools from A to Z
  • How to use the Bing webmaster tool

Advanced PPC Concepts

  • Superior bidding and keyword strategies
  • The critical role of search re-targeting
  • Must-have methods of tracking video/mobile PPC ROI
  • Vital tactics for successful geo-targeting
  • Timely landing page optimization techniques
  • The growing importance of content networks

Advanced Google AdWords

  • Everything you need to know about Google AdWords
  • Functionality, interface, and reporting secrets of Google AdWords Editor
  • Successfully using Conversion Optimizer and Website Optimizer
  • Winning strategies for conversion tracking
  • Leveraging Google Analytics
  • Importing Google AdWords campaigns to Yahoo or Bing

Yahoo and Bing PPC

  • Making the most of Yahoo’s search marketing desktop beta
  • Understanding the Yahoo agency interface
  • Navigating Microsoft Adcenter (Bing)
  • Using Bing specialty tools such as Excel plug-ins
  • Applying paid bid management tools/services
  • Exploring other types of PPC advertising (Stumble Upon, ad networks, social media)

Case Studies Tracking/Testing

  • Introduction to Adwords PPC ( pay per click), Google Adwords setup, and tracking code. PPC( Pay per click ) campaign on facebook
  • Campaign structuring
  • Keyword research and identification
  • Landing page optimization
  • Ad format and ad copies AdWords policies: Text format, Display format
  • Campaign Placement and targeting
  • Campaign Optimization: Geo-targeting, Bid Managements, time schedules
  • Setting automated rule parameters
  • Targeted ads on Google display network
  • Dynamic Ads on the search network
  • Remarketing techniques
  • Performance monitoring and Campaign tracking

Leave your thought here

Student Placements

Popular tags

adwords certification test bangalore Adwords Certification training in bangalore Adwords training bangalore adwords training in bangalore Adwords training in marathahalli adwords training in shantinagar adwords training in Shivajinagar best digital marketing training institute in bangalore Best Social Media training bangalore best wordpress training center in bangalore india bing google ads training in bangalore CMS training in bangalore CMS webdesigning company in bangalore Digital Marketing DIGITAL MARKETING CAREER Digital marketing course in bangalore Digital marketing training course in bangalore Digital marketing training institute in bangalore dofollow Facebook marketing training in bangalore google ads google adwords training in btm hsr layout jayanagar keywords no follow paid marketing training in bangalore sem course training in bangalore sem training in bangalore SEM trainining in btm hsr layout seo seo online training SMM training HSR BTM Koramangala What are the Thematic Keywords? And What Can You Do with Them? What is Digital Marketing? What is Google AdSense? How to Make Money with It What is Google Analytics? With Digital Marketing Can Business Will Transform? wordpress online training india wordpress training center in hebbal wordpress training center in ITPL wordpress training center in KR puram wordpress training center in marathahalli wordpress training center institute in marathalli wordpress training in bangalore wordpress training in electornic city jp nagar wordpress training in marathahalli jayanagar